It has been area of concern for every nation to balance its male-female ratio across various parts of it. Keeping in mind the reality of female foeticide happening in Gujarat, it was revealed in census 2007 that Gujarat face the problem, with a sex ratio of 878 girls against 1000 boys in the age group of 0 - 6 years. To make people aware about the problem, the students of department of social work, Ganpat University conducted “Save the Girl Child Campaign” at Kherva, Mehsana. The village represents different castes and class of people. Mehsana is one of the district in Gujarat where this ratio is quite low.
The objective of the campaign was to increase awareness about importance of girl child for human life and change their psychological approach towards upbringing of girl child. The students conducted street play at five placed in village, inviting villagers of different age group and professionals. The students distributed leaflets highlighting the need to change their attitude towards the matter. They organized rally, distributed pamphlets related to causes and effects of skewed sex ratio, shouted slogans, sang folk songs.
The special consideration was given to pregnant women, newly married women, and young girls who can spread the message to their families.